Women in Flavor and Fragrance Commerce, Inc. is pleased to announce that Tamara Steele, Senior Vice President, US Prestige Beauty Group at Elizabeth Arden, will be honored at the 34th WFFC Annual Gala on November 3, 2016, at the Westmount Country Club in Woodland Park, New Jersey.
Under Tamara’s leadership, her team is responsible for the commercial execution and marketing for the Elizabeth Arden brand (Skincare, Color and Fragrance) and for Designer Fragrances (Juicy Couture, John Varvatos, White Diamonds Elizabeth Taylor, and Wildfox) in the US Prestige market, including brick and mortar, e-commerce and direct-to-consumer channels.
Tamara joined Elizabeth Arden in 1997 as Regional Manager for the New York area, and has since held a number of sales and marketing positions within the company. In Global Fragrance Marketing, she collaborated with fragrance partners and the Elizabeth Arden team to develop award-winning fragrance concepts for the Elizabeth Arden brand as well as celebrity fragrance brands, most notably Elizabeth Taylor and Britney Spears.
Previously, Tamara spent 10 years working at Unilever Canada. In her last role at Unilever, Tamara was the Director of Marketing in the Food and Beverage Division in Toronto.
A graduate of The Ivey School of Business at Western University in London, Canada, Tamara holds an Honors Bachelor of Arts degree in Business Administration. She is an active alumna mentor to graduating students. Raised in Winnipeg, Canada, she currently lives in New York City.
About the WFFC
The WFFC, Inc. was founded in 1982 by women employed in various capacities in the U.S. flavor and fragrance industry. This organization was borne out of a recognized need for a networking, education and support system for women in our industry. Our mission has been and remains to this day to provide a center of education, camaraderie, support and networking opportunities for women in our industry. Our membership encompasses women involved in sales, purchasing, customer service as well as technical careers.