Shalini Parfum Launches Purse Spray

Shalini parfum is the “essence of luxury”. It is one of the rare fragrances in the world composed of the tuberose absolute, often referred to as “liquid gold” and the purest extracts of neroli from the South of France and tiare, the flower of love from Tahiti.

A limited edition parfum created by acclaimed perfumer Maurice Roucel presented in an exquisite Lalique crystal flacon, “Le Coquillage”. The design reminiscent of a butterfly wing, echoes the preciousness of the fragrance.

There are only 900 bottles created. Each one is hand poured, numbered and includes a fragrance card personally signed by Shalini. A Collector’s item.

Shalini parfum also launched a purse spray at Bergdorf Goodman this Valentine’s day. It is a white lacquer and gold plated purse spray – designed like a piece of jewelry. A piece of travel luxury. Refillable.  The purse spray is presented in a signature Shalini parfum black box and includes a black silk pouch and a gold funnel. The purse spray is also Made in France and conveys the same sense of luxury as the Lalique flacon. It has been designed for travel or just to take out for dinner.

A bouquet of white flowers – tuberose, neroli and tiare in this precious fragrance, invoke an intoxicating sensuality. The rare and pure scent of neroli blooms over a heart of tuberose and tiare while the depth and mystery of sandalwood and musk permeate the senses.

Shalini created her parfum from childhood memories of the lingering fragrance of tuberose and dancing butterflies in the garden. This opulent, delicate scent embodies the lightness of flight. It is a celebration of the emergence of a woman’s inner butterfly – an internal metamorphosis where she embraces her own beauty.

Shalini believes that parfum is what a woman wears closest to her skin. It enters her body through her pores and affects her soul in the most subtle way. It creates a memory and each note is a reminder of moments in life.

Shalini desires to create the most beautiful fragrances using only the purest of oils and each one will be presented in exquisite crystal flacons by Lalique which convey the inspiration behind the fragrance.

Shalini parfum is consistently listed amongst the top 10 fragrances in the world.

Shalini parfum is available at Haute Parfumerie in Harrods and Bergdorf Goodman.

Shalini parfum reflects Haute Parfum.

SHALINI PARFUM, 39 Fifth Avenue, New York, NY 10003   Tel: 212 505 2765

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