Saffron, the world’s most renowned spice and nature’s richest ingredient has now been launched into the professional hair care industry as the primary ingredient of an inspirational product line. The company behind the innovation is Saffron Secret, a New York based firm, which grows its organic saffron in Spain and manufactures its products in the United States.
The king of spice, saffron, enriches both hair and scalp with vitamins B2, B3, B6 and antioxidants, as well as a range of other minerals. Although saffron in modern times is considered to be an aphrodisiac and an inspirational ingredient for food connoisseurs, the primary role played by this red gold since the beginning of time has been a medicinal one. Saffron Secret after years of research and development tapped into these unique qualities of the spice to formulate high end products which strike a balance of health and beauty for the professional hair regimen.
The company recently launched at the COSMOPROF North America show in Las Vegas and was named as a Trendsetter for 2017. One of the company’s flagship products is the Saffron Smoothing Treatment for all hair types, which is completely formaldehyde-free. Revolutionary sleek results are delivered within a shortened process, as there is no requirement for clarifying shampoos or washing the hair prior to application. Other products worth mentioning as the epitome of the brand’s beauty are the eye-opening trio of luxurious Saffron Hair Oils, which showcase the suspended saffron within the product, indulging the imagination while providing spectacular styling results. This initial product line is only the very beginning and the company has long term plans to introduce a wealth of innovative products in the years to come.